Privacy Policy
Last Updated: 1/20/2025
Body Confidence Official LLC (“Company,” “we,” “us,” or “our”) values your privacy highly. This Privacy Policy explains how we collect, use, store, and protect your personal information when you interact with our website (www.bodyconfidenceofficial.com), app, programs, and services. It also explains how Natasha Pehrson, as the owner of Body Confidence Official LLC, may use data from Body Confidence Official for promotional purposes on her personal platforms, including NatashaPehrson.com.
Your access to and use of our website, app, and services is conditional upon your acceptance of this Privacy Policy. If you disagree with any part of this Privacy Policy, you must not access or use our website, app, or services.
Information We Collect
We collect and store information you provide directly to us or that is automatically collected when you use our website, app, and community platforms.
Personal Identifiable Information (PII):
- Name
- Email address
- Timezone
- Postal/shipping address
- Billing address
- Phone number
- IP address
- Device identifier
Uploaded Information:
- Body Confidence Club (Community Group): Content posted in community groups, including text, images, or videos, may be visible to other members and may also be used by Body Confidence Official for promotional purposes, such as advertising or social media.
- BCX Tracking App: Content uploaded to the BCX Tracking App, such as photos or personal tracking data, will remain private and will not be shared publicly.
Automatically Collected Information:
- Browsing activity on our website (via Kajabi analytics)
- Device type and operating system
We may also collect anonymized or aggregated data that does not directly identify you.
How We Use Your Information
We use your information for the following purposes:
- To provide and improve our services and user experience
- To process payments and manage subscriptions
- To personalize your experience based on your timezone and preferences
- To analyze performance and marketing efforts (via Kajabi analytics)
- To enforce our Terms and Conditions
- To enable functionality of our app (e.g., storing uploaded photos for user tracking)
- To assist with customer service inquiries
Content shared in the Body Confidence Club may also be used for promotional purposes, such as sharing testimonials or screenshots. We will take care to exclude identifying information unless you have explicitly granted permission.
Legal Basis for Processing Information
We process your personal information based on the following legal grounds:
- Your consent to the processing of your information
- Performance of a contract or agreement
- Compliance with legal obligations
Data Sharing
We may share your information with trusted third parties as follows:
- Kajabi: For marketing, analytics, and website functionality
- Heroku and Amazon S3: For secure storage of photo and app data uploaded through our app
- Payment processors: To facilitate secure transactions
- App platforms (Google Play and Apple App Store): To enable app functionality
We do not sell your personal information. However, we may disclose your information if required by law or if we believe such action is necessary to protect the rights, property, or safety of our business or users.
Data Retention
We retain your personal information indefinitely unless you request its deletion. This includes photos uploaded to the app and personal details such as your name, email, and timezone.
Cookies
We use cookies to enhance your experience and collect analytics. Cookies are small files stored on your device. While we do not use a cookie consent tool, you can manage or disable cookies through your browser settings. Disabling cookies may affect the functionality of our website.
Children’s Privacy
Our website and app are intended for a general audience and are not directed at children under the age of 18. If we become aware that a child under 18 has provided personal data, we will take immediate steps to delete the data.
International Data Transfers
We may process and store your personal information in the United States. If you are accessing our website or app from outside the United States, you acknowledge that your data will be transferred to and processed in the United States, where data protection laws may differ from your country of residence.
How We Protect Your Data
We take data security seriously and use the following measures to protect your personal data:
- SSL encryption for data transmission
- Secure servers hosted on Kajabi, Heroku, and Amazon S3
- Restricted access to personal data by authorized personnel only
Your Rights
You have the following rights regarding your personal information:
- The right to access the personal information we hold about you
- The right to request corrections to inaccurate or incomplete data
- The right to request deletion of your personal data
- The right to request the transfer of your data to another service provider
- The right to withdraw consent to data processing
- The right to object to data processing for specific purposes
To exercise your rights, contact us at support@bodyconfidenceofficial.com. We may require additional information to verify your identity before fulfilling your request.
Complaints and Accountability
If you have concerns about our privacy practices, you may contact support@bodyconfidenceofficial.com. For unresolved complaints, international users may contact their local data protection authority.
Third-Party Links
Our website and app may contain links to third-party websites. We are not responsible for the privacy practices of those websites. Please review their policies before submitting personal data.
Do Not Track
Our website does not respond to "Do Not Track" signals from browsers.
Changes to This Privacy Policy
We reserve the right to amend this Privacy Policy at any time. Updates will be posted to this page, and continued use of our website or app constitutes acceptance of the updated policy.
Contact Us
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at support@bodyconfidenceofficial.com.